A Winning Night at Boots & BBQ: Rodeo Royale Raises $85,000 for Gibson Cancer Center

 As this year’s presenting sponsor, Smith’s Refrigeration representatives and guests joined in the fun at UNC Health Southeastern Foundation Advocates’ Boots & BBQ: Rodeo Royale.

The Southeastern NC Agricultural Center came alive Friday night as Boots & BBQ: Rodeo Royale, presented by Smith’s Refrigeration, brought our community together for an evening of fun and philanthropy.

The UNC Health Southeastern Foundation hosted its 13th Annual Boots & BBQ: Rodeo Royale, welcoming more than 400 guests for a memorable celebration of generosity, good food, great music, and community spirit. This long-standing tradition continues to draw a true cross section of our region, with multiple generations and communities coming together to enjoy a night that offered something for everyone. With the support of sponsors, vendors, volunteers, and guests, the event raised approximately $85,000 to benefit UNC Health Southeastern’s Gibson Cancer Center.

Proceeds from this year’s event support the Hope Starts Here campaign and will directly enhance patient care at Gibson Cancer Center, including improvements to the center’s main lobby. These updates will create a more welcoming and supportive space for patients and families during some of life’s hardest moments.

The Foundation extends heartfelt appreciation to all sponsors who helped make the evening exceptional. We are grateful to our Presenting Sponsor, Smith’s Refrigeration; and Hoedown Sponsors, Apollo MD, Robins and Morton, and First Bank, for their partnership and their commitment to strengthening healthcare in our region. We also extend sincere thanks to our Denim Sponsors, Contempora Fabrics and Robeson Health Care Corporation, for their steadfast support and belief in our mission.

This year’s event introduced casino-style gaming, and it quickly became a guest favorite. Blackjack, Texas Hold’em, roulette, and other games were staffed by UNC Health Southeastern teammates who volunteered their time to deal, guide, and encourage players throughout the night. Their energy helped create an atmosphere that was lively, engaging, and full of spirited fun. The Foundation crowned its first High Roller for Hope, with Buddy Stephens earning the title after an evening of enthusiastic play.

Entertainment was provided by Snapback, whose sound, song selection, and high energy performance added excitement throughout the evening. Guests enjoyed a celebration that showcased the spirit and togetherness that define our community.

“From the first spin of roulette to the last spin on the dance floor, guests enjoyed a celebration that reflected the togetherness that defines our community,” said Sissy Grantham, executive director of the UNC Health Southeastern Foundation. “We are grateful for the generosity of our sponsors, the dedication of our vendors, and the enthusiasm of every guest who joined us. Boots & BBQ is special because our community shows up with so much heart, and their support helps us strengthen care for every patient who depends on us.”

“The enthusiasm around the casino games was tremendous,” said Ron Roach, chairman, UNC Health Southeastern Foundation Board. “We are exploring opportunities to expand and elevate the experience for this sold-out event next year. It’s exciting to watch this event grow and draw even more people together each year.”

Boots & BBQ: Rodeo Royale continues to demonstrate the power of generosity and the strength of community. The UNC Health Southeastern Foundation extends sincere thanks to every sponsor, volunteer, vendor, and attendee who helped make this year’s event unforgettable. Together, we are Here for you. Here for Good.